What is backlink? - by urgnt it solution.
What is backlink?
A “backlink” is one of the most used words in
the world of search engine optimization (SEO).
Many bloggers who have only recently started a
blog or a website often struggle to understand what the term “backlink”
means.
In this post, I hope to
offer you an understanding of what backlinks are, why they are essential to
SEO, and why they are important for your online success. You’ll also learn how
to analyze the backlinks of your competitors, and how to acquire them for your
site
Let’s get start with urgent it solution.
Backlinks are incoming links to a webpage.
When a webpage links to any other page, it’s
called a backlink. In the past, backlinks were the major metric for the
ranking of a webpage. A page with a lot of backlinks tended to rank higher on
all major search engines, including Google. This is still true to a large
extent.
Here is a glossary of common terms related to
backlinks that you should know:
·
Link
Juice: When a webpage
links to any of your articles or your website’s homepage, it passes “link
juice”. This link juice helps with the ranking of the article, and also
improves Domain Authority. As a blogger, you can stop passing link juice by using a
no-follow tag.
·
No-Follow
Link: When a website
links to another website, but the link has a no follow tag, that link does not pass link juice.
No-follow links are not useful concerning the ranking of a page as they do
not contribute anything. In general, a webmaster uses the no-follow tag
when he/she is linking out to an unreliable site.
·
Do follow link: By default, all
the links that you add to a blog post are do-follow links and these pass
link juice.
·
Linking
Root Domains: This refers to the
number of backlinks coming into your website from a unique domain. Even if a
website has linked to your website ten times, it will only be considered
as one linked root domain.
·
Low-Quality
Links: Low-quality links
are links that come from harvested sites, automated sites, spam sites, or even
porn sites. Such links do far more harm than good. This is one reason you
should be careful when buying backlinks.
·
Internal
Links: Links that are
going from one page to another within the same domain are called internal
links. The process itself is referred to as internal linking or interlinking.
·
Anchor
Text: Text that is used
for hyperlinks is called anchor text. Anchor text backlinks work great when you are trying
to rank for particular keywords.
ADVANTAGES OF BACKLINK
·
Before
I talk about the advantages of backlinks, you need to know that much has
changed concerning backlinks in the past couple of years.
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